H&M Spring Summer 2011 Lookbook + Video

  Not too long after H&M released their Winter 2010 Campaign, the Spring/Summer 2011 lookbook is out. Compared to ít's lengthy Alice + Olivia sister, this lookbook is on the shorter side, but contains some pretty great looks. 


 The collection has a retro fell to it as well as glamour, a pinch of boho chic and some resort-ready pieces.
 There are three main color groups that cover everything in the book - Warm (pink - salmon and hot and brown - ochre and sienna), Neutral (beige, white, black) and Cold (blue - navy, denim and teal). They are all lovely, almost universally flattering and perfect for a sunny Spring day or night.
  The silhouettes are mostly simple, elegant, yet interesting. Alongside gorgeous maxi dresses and long skirts, we see cute shorts and mini skirts. For the most part, the collection is rather casual and day-time-appropriate, containing pieces for both the rainy spring days and the hot summer ones, but there is a little something for the party girl.
  The Menswear is also a nice mixture of casual and formal, colored in navy and green.
  Overall, this collection is definitely something to look forward to in 2011.


Check it out and see the video ad bellow. 
Enjoy!