For the third consecutive year Chanel chooses the English beauty Keira Knightley for a face of the Coco Mademoiselle fragrance.
The 2011 campaign was directed by Joe Wright, who has previously worked with the actress in Pride and Prejudice (2005) and Atonement (2007). Keira looks magnificent and provocative, as usual in her Chanel ads. This year, however, the different is that we see her riding a motobike along the Parisian streets.
The campaign is set to be released on April 1st, celebrating 10 years since the creation of Coco Mademoiselle.