Kelly Osbourne sizzles in the Spring 2011 campaign for Madonna and Lourdes’ Material Girl line for Macy’s.
The singer replaces Gossip Girl's Taylor Momsen as a face of the brand and does surprisingly well as a model. The ads turned out cute, flirty and playful, capturing perfectly the fashion line's message.
Kelly is one of the many celebs-turned-models for spring campaigns, following in the footsteps of Rumer Willis, Leighton Meester, Natalie Portman and Katy Perry.
“The military jacket. I love that and I put it with a bunch of badges on it to make it my own, too,” Leon said recently, whereas Osbourne points to the accessories.
“The shoes–there’s a pair of nude heels that I’m really obsessed with,” Osbourne gushed. “There’s so much stuff in it that’s so me and what I wear. There’s a leopard dress that I get to wear next that I’m excited about. I love prints,” she said.
When it comes to clothes for warmer weather, it’s shorts for spring that are all the rage for the girls.
“I’m like obsessed with them,” said Lourdes. But one of the greatest things about the line, Osbourne observes, is that it’s accessible to everyone. “There’s not many other companies besides Material Girl that do clothes at an affordable price that are high fashion and [are] what people see in the magazines and can emulate themselves without having to go and spend
$1000 on a dress,” she said.
And one of the most important aspects of the line for 14 year old Lourdes was making sure that other girls her age could buy great clothes without breaking the bank.
“I don’t go out and buy all of these expensive [clothes]…so it’s good for my friends. It’s good for everybody and it’s good clothing, too.”